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From Handmade To High Demand: How The Cornish Cheese Co Smashed Q4 & Scaled Up

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Manage episode 504561607 series 3662983
Content provided by KW Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by KW Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Q4 can make or break a brand, and for The Cornish Cheese Co, it was the turning point.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate sits down with Ben Stansfield, who has just gone all in on running the business full-time after their most successful Christmas yet.

Here’s what we cover:

  • The Q4 campaign that turned handmade cheese into record-breaking sales
  • How email & Meta ads worked together to fuel growth
  • What it takes to scale when every product is still made by hand
  • The mindset shift of going full-time in the business
  • Why balancing brand values with growth has been key to success
  • Ben’s biggest surprise lesson from Q4 2024 and how it’s shaping his 2025 strategy

If you’re sitting on the edge of your next big move, this episode will give you the clarity and motivation to go all in.

LINKS & RESOURCES:


If this episode resonated, hit subscribe and tag us @kwmarketinguk - we love seeing how you’re fuelling your growth.

  continue reading

9 episodes

Artwork
iconShare
 
Manage episode 504561607 series 3662983
Content provided by KW Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by KW Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Q4 can make or break a brand, and for The Cornish Cheese Co, it was the turning point.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate sits down with Ben Stansfield, who has just gone all in on running the business full-time after their most successful Christmas yet.

Here’s what we cover:

  • The Q4 campaign that turned handmade cheese into record-breaking sales
  • How email & Meta ads worked together to fuel growth
  • What it takes to scale when every product is still made by hand
  • The mindset shift of going full-time in the business
  • Why balancing brand values with growth has been key to success
  • Ben’s biggest surprise lesson from Q4 2024 and how it’s shaping his 2025 strategy

If you’re sitting on the edge of your next big move, this episode will give you the clarity and motivation to go all in.

LINKS & RESOURCES:


If this episode resonated, hit subscribe and tag us @kwmarketinguk - we love seeing how you’re fuelling your growth.

  continue reading

9 episodes

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