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127 | Doritos is betting on sriracha (just like the rest of us)
Manage episode 498228612 series 3655620
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Doritos has decided sriracha, the little-hot-sauce-that-could, is the way. I may not agree, but sriracha sure has staying power.
Doritos thinks this flavor is its next ‘Cool Ranch’ (Jordan Valinsky, CNN, Aug 2, 2025)
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