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Sustainable Success: Navigating Growth in Direct-to-Consumer Meat Sales with Vintage Beef

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Manage episode 509889996 series 3643554
Content provided by Chop Local. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chop Local or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Grab out mEat-Commerce Essentials to start making money in your direct to consumer business today with $100 off the course with code: POD100

Snag Access HereL: https://www.choplocaluniversity.com/meat-commerce-essentials-1

In this episode of the Meat Success Podcast, Katie Olthoff, co-founder of Chop Local and Chop Local University, is back for Season 2! In this first episode, she chats with Deb Gress of Vintage Beef. Deb shares how she and her husband launched their farm-to-table beef business in 2017, starting with just 10 head of cattle and a few freezers. Today, they butcher about 75 head annually and run an on-farm store supported by a Choose Iowa Grant, offering beef, pork, lamb, honey, and local goods on consignment. Deb discusses the role of social media, word-of-mouth, and customer relationships in their growth, as well as adapting to pandemic challenges, shifting to online sales with Chop Local, and experimenting with events and collaborations. She emphasizes steady growth and learning from fellow farmers as keys to success in direct-to-consumer meat sales.

Learn more about ChopLocal and ChopLocal University Below!


  continue reading

17 episodes

Artwork
iconShare
 
Manage episode 509889996 series 3643554
Content provided by Chop Local. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chop Local or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Grab out mEat-Commerce Essentials to start making money in your direct to consumer business today with $100 off the course with code: POD100

Snag Access HereL: https://www.choplocaluniversity.com/meat-commerce-essentials-1

In this episode of the Meat Success Podcast, Katie Olthoff, co-founder of Chop Local and Chop Local University, is back for Season 2! In this first episode, she chats with Deb Gress of Vintage Beef. Deb shares how she and her husband launched their farm-to-table beef business in 2017, starting with just 10 head of cattle and a few freezers. Today, they butcher about 75 head annually and run an on-farm store supported by a Choose Iowa Grant, offering beef, pork, lamb, honey, and local goods on consignment. Deb discusses the role of social media, word-of-mouth, and customer relationships in their growth, as well as adapting to pandemic challenges, shifting to online sales with Chop Local, and experimenting with events and collaborations. She emphasizes steady growth and learning from fellow farmers as keys to success in direct-to-consumer meat sales.

Learn more about ChopLocal and ChopLocal University Below!


  continue reading

17 episodes

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