Sometimes what you think you need in your business… isn’t the full story.

In this episode, I’m sharing an interview I did with Emily Reagan on the Marketing Freelancer Podcast where we talk about how I landed and stepped into an “Operations Assistant” role for a 7-figure entrepreneur in 2025.

On paper, the job was basic admin and tech. But once I got in, I spotted opportunities the client didn’t realize existed (and I took them on without adding to her workload).

That shift turned me from a “task doer” into a strategic partner running live launches every two weeks.

You’ll hear:

• Why what you think you need in your business is often just the tip of the iceberg
• How I approached the role so I could deliver more than was listed in the job description
• Simple ways to free up a business owner’s brain so they can focus on growth
• The first-30-days approach that builds instant trust and momentum
• Why the right expert can make a measurable difference in profit (fast!)

Whether you’re curious about working with me or just want to see how I think through opportunities, this episode will show you how I go beyond what’s asked… and deliver what’s actually needed.

Check out Emily's Podcast, The Marketing Freelancer:
https://emilyreaganpr.com/podcast/

Free Resource: See the exact SOP & Loom walkthrough I submitted for my paid test project → laceycribb.com/unicornSOP