In this episode of Breakthrough Innovation, we talk with Rob Levin — serial entrepreneur, staffing innovator, and co-founder of Work Better Now, a platform helping U.S. SMBs hire top-tier talent from Latin America.

From executive assistants to marketing and sales, Rob shares how Work Better Now is rethinking remote hiring, retention, and culture — with hundreds of SMBs scaling faster as a result.

💥 Why “most companies suck at hiring” — and how to fix it

📉 The cultural mistake that kills performance and retention

🌍 Why Latin American talent is solving the U.S. talent crisis

🧠 How to spot a toxic team member before they destroy morale

🚀 The small innovations that helped WBN land on the Inc. 5000 list

If you’re scaling a company, struggling to hire, or building culture remotely, this is a masterclass in getting it right.

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