In this episode of Breakthrough Innovation, we sit down with Caleb Snow, CRO at UMIT Technologies — a tribally owned MSP and cybersecurity firm. Caleb’s path isn’t typical: he’s a self-taught techie with ADHD, a storyteller with grit, and a builder who now works at the intersection of innovation and Indigenous empowerment.

🧠 Why he believes boredom is more dangerous than failure

⚙️ How tribal ownership enables long-term innovation (vs. private equity churn)

🌱 His obsession with mentoring — and why the next generation should leapfrog us

💥 Lessons from an early internet crash course — and what tech still gets wrong

🔥 What it really takes to scale trust, not just revenue, inside a growing tech firm

Whether you're leading a startup or rebuilding a legacy system, Caleb's story reminds us: the best innovation often comes from outside the spotlight.

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