22 | Tessa Clarke / Olio: From Countryside-Smart to a Global Sharing Movement
Manage episode 506363714 series 3617545
šļø From Food Waste to Community Wealth: The Vision of Olio with Tessa Clarke
How do you turn personal frustration with food waste into a global movement of sharing, connection, and sustainability?
In this episode, we sit down with Tessa Clarkeāco-founder and CEO of Olio, the groundbreaking app that helps neighbors share surplus food and household items. From her roots on a Yorkshire farm to leading one of the most impactful social ventures of our time, Tessaās journey shows how purpose-driven entrepreneurship can change not only how we consume but also how we connect.
Through our conversation, Tessa opens up about the values that shaped her, the challenges of building a mission-led company, and why community is the most powerful force in tackling the crisis of food waste. We also explore the balance between business and purpose, the future of sustainability, and why sometimes the boldest ideas start small.
Whether youāre a founder, changemaker, or simply someone who wants to live more sustainably, this episode will leave you inspired to rethink what we wasteāand reimagine what we can share.
š In this episode, we talk about:
- How childhood lessons in resilience and creativity shaped Tessaās entrepreneurial mindset
- The birth of Olio and its mission to combat food waste through sharing
- Why behavior change is the biggest challenge in sustainability
- Building a community-driven business model with impact at its core
- The role of ambassadors and grassroots growth in scaling Olio
- Social and environmental benefits of sharing beyond foodāmental health, connection, and community
- Balancing purpose and profit in a venture-backed startup
- The vision for a circular economy and Olioās next chapter
š§ Key Takeaways:
- "You have to start small." Big visions are built step by step.
- Sustainability is often deprioritizedābut must be reframed as opportunity, not burden.
- Community engagement is the engine of social impact.
- Sharing isnāt just about reducing wasteāitās about rebuilding trust and connection.
- Purpose-led entrepreneurship can reshape industries and redefine success.
š Chapter Highlights:
00:00 ā Introduction to Olio and Tessa's journey
07:17 ā The birth of Olio: tackling food waste
11:28 ā Community engagement and grassroots growth
17:58 ā Monetization and business model insights
20:19 ā Challenges of scaling a purpose-driven business
29:12 ā The intersection of food waste and hunger
30:55 ā Balancing mission with business needs
38:53 ā Reflections on the past and future of Olio
š Links & Resources:
š Download Olio App ā www.olioapp.com
š£ Follow Olio on Instagram, LinkedIn, and Twitter/X
Facebook | Instagram | Twitter | TikTok | LinkedIn
š¤ Tessa's TED Talk
š§” Why Youāll Love This Episode:
This conversation is an urgent yet uplifting reminder that our individual choices can fuel collective change. Tessa shows us that when communities come together to share resources, we donāt just reduce wasteāwe build stronger, more connected lives.
š£ Connect with Us:
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25 episodes