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Content provided by Kylie Hannaford and Miranda El-Atem, Kylie Hannaford, and Miranda El-Atem. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kylie Hannaford and Miranda El-Atem, Kylie Hannaford, and Miranda El-Atem or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Tony's x Heinz

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Manage episode 453668019 series 3602616
Content provided by Kylie Hannaford and Miranda El-Atem, Kylie Hannaford, and Miranda El-Atem. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kylie Hannaford and Miranda El-Atem, Kylie Hannaford, and Miranda El-Atem or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

First, it’s time to unwrap the vibrant story of Tony's Chocolonely - a brand as bold in its mission as it is in its colourful packaging. From its humble beginnings as a journalist’s crusade against child labour in the cocoa industry to becoming a global phenomenon, Tony's proves that purpose and personality can mix deliciously.

Then, Kylie and Miranda take a saucy detour into Heinz’s QR code campaign mishap from 2012. Back when QR codes were still a novelty, Heinz launched a promotion that went hilariously off-track. It's a nostalgic look at a simpler (and blurrier) digital era!

Connect with us @brandodysseypod

  continue reading

13 episodes

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Tony's x Heinz

Brand Odyssey

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Manage episode 453668019 series 3602616
Content provided by Kylie Hannaford and Miranda El-Atem, Kylie Hannaford, and Miranda El-Atem. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kylie Hannaford and Miranda El-Atem, Kylie Hannaford, and Miranda El-Atem or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

First, it’s time to unwrap the vibrant story of Tony's Chocolonely - a brand as bold in its mission as it is in its colourful packaging. From its humble beginnings as a journalist’s crusade against child labour in the cocoa industry to becoming a global phenomenon, Tony's proves that purpose and personality can mix deliciously.

Then, Kylie and Miranda take a saucy detour into Heinz’s QR code campaign mishap from 2012. Back when QR codes were still a novelty, Heinz launched a promotion that went hilariously off-track. It's a nostalgic look at a simpler (and blurrier) digital era!

Connect with us @brandodysseypod

  continue reading

13 episodes

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