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Dr Pepper: When Marketing Mansplains a Soft Drink
Manage episode 518768352 series 3602616
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What happens when a brand decides half the population isn’t its target market? In this episode, Miranda dives into one of the most baffling soda campaigns of all time - Dr Pepper Ten, the 2011 “manly” diet drink that proudly declared itself “Not For Women.”
Because nothing says “refreshing” like sexism in a can.
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Produced by Mylk Media
23 episodes
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