The Adam Loveridge: Job Calls Podcast Episode 6, Adam discusses how to avoid getting ripped off by digital marketing agencies. He emphasizes the importance of choosing agencies with experience in your specific industry, understanding key performance metrics, and maintaining clear communication. Adam shares insights on evaluating agency guarantees, the benefits of niche-focused agencies, and red flags to watch out for when selecting a marketing partner. He also provides valuable tips on assessing SEO performance and the importance of regular reporting.

Timestamp:

00:00 - Introduction and topic overview

03:39 - Signs of a poor marketing agency

07:38 - Key questions to ask agencies

12:13 - Understanding cost per lead

15:43 - Importance of agency guarantees

20:17 - Benefits of niche-focused agencies

24:55 - Industry expertise and staying current

29:32 - Conclusion and call to action

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