This week, we’re looking at the gap between what marketers say and what they actually do—and how that disconnect shows up in their messaging, their goals, and their use of AI.

You’ll hear:

• Why so many “human” content strategists still sound robotic (via insight from Christopher Penn)

• A frustrating but telling look at where marketers are putting their focus in the year ahead, thanks to Rand Fishkin

• A thoughtful breakdown of what real conversion looks like and what it says about content, inspired by Matt Cornelison and Andy Crestodina

• A conversation with Sabrina Amjad from Vanbri Consulting about the current pros and cons of AI in business

• And an idea from Roger Dooley on how AI could help improve emotional intelligence.

This episode’s full of questions worth asking if you’re serious about content that connects—and not just content that fills space.

All links and show notes can be found here - https://www.yourcontentbrief.com/has-human-language-disappeared-in-content/