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106. MY PINTEREST EXPERIMENT: ONE MONTH IN

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Manage episode 504285194 series 3584584
Content provided by Philippa Craddock. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Philippa Craddock or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

One month into my Pinterest experiment and I've discovered that everything I'd heard about Pinterest was wrong. Everyone says post daily (some say 30 times a day!). But three strategic pins per week actually works better than seven rushed ones. The results? 11,000 impressions in month one and people clicking through to my website. Sometimes the sustainable approach beats the overwhelming one!

Key Moments:

  • [05:52] Why this Pinterest Experiment matters
  • [10:32] The big revelation
  • [17:55] The sustainability reality check
  • [26:05] Surprising technical discoveries
  • [30:24] The numbers from month one and what they actually mean
  • [32:36] The Strategic shift - What’s coming next with AI agents
  • [35:52] Overview and my hypothesis
  • [37:28] My practical take aways and the deeper lesson
  • [44:17] What to expect next

Notable Quotes:

"Pinterest success isn't about posting more - it's all about posting strategically. I always prefer careful and practical strategy over sheer numbers for the sake of it."

"You need enough time to get past the initial excitement and see how something feels when it becomes routine. So much business advice focuses on the first week or two, but sustainability shows up in week three and beyond."

Resources Mentioned:

Share Your Insights:

I'd love to hear if you're testing Pinterest in your own business or considering it after hearing about my experiment. What resonated most with your approach to sustainable marketing? Send me an email at [email protected] with your discoveries or DM me on Instagram. I'm genuinely curious about what works for others too.

Never Miss an Episode:

Subscribe to my weekly newsletter for behind-the-scenes insights, exclusive resources, and first access to new offerings. You'll get practical guidance delivered straight to your inbox, plus monthly Pinterest experiment updates as my six-month journey unfolds.

  continue reading

108 episodes

Artwork
iconShare
 
Manage episode 504285194 series 3584584
Content provided by Philippa Craddock. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Philippa Craddock or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

One month into my Pinterest experiment and I've discovered that everything I'd heard about Pinterest was wrong. Everyone says post daily (some say 30 times a day!). But three strategic pins per week actually works better than seven rushed ones. The results? 11,000 impressions in month one and people clicking through to my website. Sometimes the sustainable approach beats the overwhelming one!

Key Moments:

  • [05:52] Why this Pinterest Experiment matters
  • [10:32] The big revelation
  • [17:55] The sustainability reality check
  • [26:05] Surprising technical discoveries
  • [30:24] The numbers from month one and what they actually mean
  • [32:36] The Strategic shift - What’s coming next with AI agents
  • [35:52] Overview and my hypothesis
  • [37:28] My practical take aways and the deeper lesson
  • [44:17] What to expect next

Notable Quotes:

"Pinterest success isn't about posting more - it's all about posting strategically. I always prefer careful and practical strategy over sheer numbers for the sake of it."

"You need enough time to get past the initial excitement and see how something feels when it becomes routine. So much business advice focuses on the first week or two, but sustainability shows up in week three and beyond."

Resources Mentioned:

Share Your Insights:

I'd love to hear if you're testing Pinterest in your own business or considering it after hearing about my experiment. What resonated most with your approach to sustainable marketing? Send me an email at [email protected] with your discoveries or DM me on Instagram. I'm genuinely curious about what works for others too.

Never Miss an Episode:

Subscribe to my weekly newsletter for behind-the-scenes insights, exclusive resources, and first access to new offerings. You'll get practical guidance delivered straight to your inbox, plus monthly Pinterest experiment updates as my six-month journey unfolds.

  continue reading

108 episodes

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