In this episode of the IDS Podcast, host Brian Berkowitz sits down with Andrea Magno, Director of Color Marketing & Design at Benjamin Moore, for an insightful conversation about the world of color and design. Andrea shares her journey from art history and interior design to becoming one of the leading voices in color strategy at Benjamin Moore.

They explore the psychology behind color choices, how color influences mood and perception, and the importance of lighting in interior spaces. Andrea also discusses how designers can navigate client indecision by using visualization tools and understanding emotional connections to color. From nostalgic palettes to modern trends, Andrea reveals the thought process behind Benjamin Moore’s 2025 Color of the Year, “Cinnamon Slate,” and what it represents in today’s design landscape.

The episode dives deep into practical tools—like peel-and-stick samples, the Benjamin Moore Color Portfolio app, and large color chips—to help designers and homeowners make informed decisions. Andrea also explains the role of Benjamin Moore reps and how designers can build meaningful collaborations to elevate their projects.

Whether you're a designer, photographer, or simply a color enthusiast, this episode offers valuable insights into how color shapes the spaces we live and work in.

You can learn more about our host Brian Berkowitz:

Brian's Website: https://www.brianberkowitzphoto.com

Brian's Instagram: https://www.instagram.com/brianberko