Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Angela Frank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Angela Frank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

The Key to Using Promotions Strategically (aka How to Escape Discount Dependence)

11:31
 
Share
 

Manage episode 444770287 series 3579182
Content provided by Angela Frank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Angela Frank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Running a promotion is one of the most powerful tools for business growth, but when done wrong, promotions can seriously harm your business.

That's why, in today's episode of The Growth Pod, I'm sharing my exact strategy for growing a business with successful promotions.

Specifically, I share:

  • Why discounts are harmful to your business.
  • How to escape discount dependence.
  • My step-by-step process for a successful promotion.
  • The secret promotion strategy for growth.

Let’s Connect!


Work With Me: growthdirective.com

About Angela

Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs.

Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.

Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

  continue reading

70 episodes

Artwork
iconShare
 
Manage episode 444770287 series 3579182
Content provided by Angela Frank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Angela Frank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Running a promotion is one of the most powerful tools for business growth, but when done wrong, promotions can seriously harm your business.

That's why, in today's episode of The Growth Pod, I'm sharing my exact strategy for growing a business with successful promotions.

Specifically, I share:

  • Why discounts are harmful to your business.
  • How to escape discount dependence.
  • My step-by-step process for a successful promotion.
  • The secret promotion strategy for growth.

Let’s Connect!


Work With Me: growthdirective.com

About Angela

Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs.

Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.

Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

  continue reading

70 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play