Greg Robertson sits down with Michael Lucarelli, CEO and co-founder of RentSpree, to explore how RentSpree streamlines rental transactions for agents, landlords, and tenants. They discuss RentSpree’s growth, integration with MLSs and Associations, the role of rentals in agent business, and the increasing importance of data-driven tools for tenant screening and rental management. Michael also shares thoughts on how the rental ecosystem can be improved through standardization and better agent education.

• RentSpree’s Purpose: Simplifies rental workflows by offering a one-stop shop for applications, tenant screening, rent payments, and more.

• MLS Partnerships: RentSpree is integrated with over 300 MLSs, enabling rental tools directly within agent workflows.

• Agent Opportunity: Rentals are an underused income source for agents; RentSpree helps make them more manageable and profitable.

• Tenant Screening: The platform provides comprehensive tenant screening through credit, criminal, and eviction background checks.

• Data Ownership: RentSpree emphasizes agent ownership of renter relationships and their associated data.

• Market Trends: Institutional investors and consumer pressure are pushing the rental market toward transparency and modernization.

• Standardization Need: The rental process lacks uniformity; RentSpree aims to bridge gaps through tech and partnerships.

• Agent Education: There’s a need for more training and awareness among agents about how to handle rentals efficiently and professionally.

Links

RentSpree

LinkedIn

RentEdge

Sponsors

Trackxi – Real Estate’s #1 Deal Tracking Software

Giant Steps Job Board – Where ORE gets hired

Production and editing services by:

Sunbound Studios