WICT Wisdom's Stephanie Cobian interviews Kami Mattioli.

Stephanie is joined by Kami Mattioli, Digital Sports & Audience Development Producer at Bally Sports.

Kami is a digital native with 9+ years in social media strategy, marketing and execution for media brands, live events and sports teams. She's a community manager at heart who understands how to speak to and engage large, diverse audiences.

After bonding over the love of sports and softball, Kami shares the keys to creating value out of partnerships and collaborations on social media, the importance of content quality, consistency, and engagement and the measurement of each? Additionally, Stephanie gets personal when it comes to sports being a male dominated world both in front of the camera and behind and we hear from Kami on how women can shake this status quo up.

WICT’s mission is to develop women leaders who transform our industry. We educate, empower and advocate on behalf of all women in the media. https://socalwict.org/