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483: From Tactics to Strategy with Michael Watkins

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Manage episode 513595245 series 3559206
Content provided by Drew Neisser. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Drew Neisser or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If you're reacting more than leading, it's time to rethink your strategy mindset. Michael Watkins joins Drew Neisser to explore how CMOs can evolve from tactical executors to strategic leaders. Hear how to develop enterprise thinking, lead across silos, and apply Watkins' RPM model to every level of your marketing org.

Want more? Check out the rest of the conversation on YouTube.

What You’ll Learn

  • How to apply the RPM (Recognize, Prioritize, Mobilize) model to level up strategic thinking
  • The difference between enterprise leadership and functional execution
  • Why most marketers struggle with long-term thinking—and how to fix it

For full show notes and transcripts, visit https://renegademarketing.com/podcasts/

To learn more about CMO Huddles, visit https://cmohuddles.com/

  continue reading

585 episodes

Artwork
iconShare
 
Manage episode 513595245 series 3559206
Content provided by Drew Neisser. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Drew Neisser or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If you're reacting more than leading, it's time to rethink your strategy mindset. Michael Watkins joins Drew Neisser to explore how CMOs can evolve from tactical executors to strategic leaders. Hear how to develop enterprise thinking, lead across silos, and apply Watkins' RPM model to every level of your marketing org.

Want more? Check out the rest of the conversation on YouTube.

What You’ll Learn

  • How to apply the RPM (Recognize, Prioritize, Mobilize) model to level up strategic thinking
  • The difference between enterprise leadership and functional execution
  • Why most marketers struggle with long-term thinking—and how to fix it

For full show notes and transcripts, visit https://renegademarketing.com/podcasts/

To learn more about CMO Huddles, visit https://cmohuddles.com/

  continue reading

585 episodes

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