In this episode of Leaders in Medical Billing, host Chanie Gluck sits down with Brian Greenberg, a highly experienced M&A and strategic advisor in the Revenue Cycle Management (RCM) space. With 25+ years of experience and over 150 deals closed, Brian breaks down what makes a medical billing company attractive to buyers, how to increase your company’s value, and how to prepare for a successful exit.

Brian shares trends in the Mergers & Acquisitions market in 2025 and how private equity is reshaping the healthcare landscape. You’ll learn about what Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) range attracts top buyers and how client concentration and contracts affect your valuation. This episode also delves into how technology can boost your multiple and why specialization in niche markets matters more than ever

If you’ve ever asked, “What is my medical billing company worth?”—this episode is for you.

Learn more about Greenberg Advisors on their website: https://greenberg-advisors.com/

Sponsored by 4D Global, empowering medical billing companies through offshore staffing, automation, AI and technology.