In episode 96 of 'Prosperity on the Horizon,' Julianna discusses a fundamental shift that can change how business owners perceive and manage their finances. She debunks the myth of 'not being a numbers person,' explaining that understanding business numbers is about developing good habits and paying attention, not about intelligence or having an accounting degree. Julianna shares personal experiences and highlights how making finance a regular part of business operations - rather than an occasional task - can increase clarity, confidence, and decision-making. She also talks about her coaching services that extend beyond bookkeeping, focusing on clarity, strategy, and alignment to help business owners achieve their version of success. Listeners are encouraged to start small, track one number, or book a meeting with their bookkeeper to shift from avoidance to awareness. Julianna invites her audience to join her three-week business reset or explore her 'Beyond the Horizon' coaching for deeper alignment.

00:00 Introduction and Myth Busting

01:18 The Importance of Understanding Business Numbers

02:13 Personal Story and Mindset Shift

04:20 Integrating Finance into Daily Business

06:26 Client Success Stories and Coaching

09:08 Invitation to Take Action

10:35 Conclusion and Next Steps

If you are feeling like you’re doing everything but nothing seems to work, it’s crucial to get your business back on track. If you are ready to master the ability to use your numbers for maximising your profit and cash in your business, be the first to be notified about our ‘3-Week Business Reset’ and start building your dream business and life!

We will continue to cover topics that matter most to you - from unlocking profit opportunities to simplifying financial processes.

If you are listening to this podcast, chances are you are already on your way to exploring your numbers with a desire to understand and master your business finances, realising the transformative power that numbers hold for your business success.

To help you on your journey of building a thriving business with healthy cash flow, I’ve published a podcast series (Episodes 1-8) to highlight the biggest mistakes that prevent businesses from succeeding. To assist you in maintaining a healthy cash flow in your business, I walk you through The 7 Deadly Cash Flow Sins and give you tips and strategies on how to overcome them.

You can grab a free copy of my e-book ‘The Seven Deadly Cash Flow Sins’ right here, right now.

Is your business making money but your bank account doesn’t show it? Use this FREE 7-Point ‘Plug the Profit Leaks’ Checklist to fix the gaps, take back control and start paying yourself with confidence.

Download our SMART GOAL SETTING guide which will help you achieve your business dreams in 2025!

STOP wasting money and start using this simple tool to track and cut unnecessary business expenses. Download our Subscription Tracker Template which will help you take control of your expenses, eliminate waste and keep money in your business!

Complete our FREE ‘Business Health Check’ form to give you insights into where you’re strong or weak in your business, where there are opportunities to improve, how your business is performing in terms of profitability, cash and time.

Join THE INTENTIONAL ENTREPRENEUR COMMUNITY today, a space for impact-driven entrepreneurs who are eager to think strategically and intentionally to build a thriving business and life.

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If you’d like to find out more about Julianna and her business, visit www.horizonaccounts.com.au or follow her on LinkedIn and Instagram @horizonaccounts or book a free 30 minute Business Diagnostic Review Call.

Stay tuned for the next episode of Prosperity of the Horizon, the podcast that transforms businesses through the power of numbers and the story behind them.