Why Your Content Isn’t Landing and How to Fix It with Irini Karatoliou
Manage episode 505879885 series 3507199
If your posts, videos, or emails feel like they’re falling flat, even though you put in all your effort, dont worry.
In this episode, I’m joined by Irini Karatoliou, a brand messaging expert and the go-to coach for business owners who are tired of throwing spaghetti content at the wall and hoping it sticks.
We talk about:
- Why great content still gets ignored
- The invisible signals you’re sending that confuse your audience
- The mindset shift that helps you write with clarity, not perfection
- How to finally attract the right people—with fewer posts
Irini shares real-world examples from her own business and client work, and drops simple reframes that’ll change how you create content today.
If your message is getting lost in the noise, this is the episode you didn’t know you needed.
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Website: https://www.irinikaratoliou.com/
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Medium: https://medium.com/@irini.karatoliou
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