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229 - The Ezra Principle - Leadership Lessons That Scaled a Referral Empire with Brian McRae

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Manage episode 509958634 series 3490996
Content provided by Craig Andrews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Craig Andrews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Brian McRae walked away from a comfortable W-2 job to chase something more fulfilling—control, freedom, and impact. What followed was a leadership journey rooted in service. In this episode, Brian shares how he transitioned from the mortgage world to building a coaching and mastermind business that thrives on authentic relationships.

He didn’t advertise. He didn’t pitch. Instead, he launched a free monthly event focused on giving away practical strategies—like handwritten notes—that made attendees feel seen. Within three years, 60% of his business came through that event, and he never once asked for referrals.

Brian shares the "Ezra Principle"—study, practice, teach—as his guiding framework. He also talks about how building community led to the creation of The Boardroom, a mastermind group for financial professionals looking to lead with heart, not hustle.

His story is a masterclass in leadership through generosity and consistency. If you want to grow by helping others win, this episode is your playbook.

Want to learn more about Brian McRae's work? Check out their website at https://www.briankmcrae.com.

Connect with Brian McRae on LinkedIn at https://www.linkedin.com/in/briankmcrae/.

Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.

Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

  continue reading

229 episodes

Artwork
iconShare
 
Manage episode 509958634 series 3490996
Content provided by Craig Andrews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Craig Andrews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Brian McRae walked away from a comfortable W-2 job to chase something more fulfilling—control, freedom, and impact. What followed was a leadership journey rooted in service. In this episode, Brian shares how he transitioned from the mortgage world to building a coaching and mastermind business that thrives on authentic relationships.

He didn’t advertise. He didn’t pitch. Instead, he launched a free monthly event focused on giving away practical strategies—like handwritten notes—that made attendees feel seen. Within three years, 60% of his business came through that event, and he never once asked for referrals.

Brian shares the "Ezra Principle"—study, practice, teach—as his guiding framework. He also talks about how building community led to the creation of The Boardroom, a mastermind group for financial professionals looking to lead with heart, not hustle.

His story is a masterclass in leadership through generosity and consistency. If you want to grow by helping others win, this episode is your playbook.

Want to learn more about Brian McRae's work? Check out their website at https://www.briankmcrae.com.

Connect with Brian McRae on LinkedIn at https://www.linkedin.com/in/briankmcrae/.

Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.

Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

  continue reading

229 episodes

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