In this episode, we sit down with Texas land broker and investor-focused Realtor Jason Northcutt to hear how he went from mortgages and military service to building a land-first business. Jason tells the story of the random Facebook post he saw while grilling in his backyard that turned into 13 land subdivision listings overnight — and how that moment pushed him to niche down into farm, ranch, and development land across Texas. He walks us through what it really takes to serve land investors well, from finding the dirt and running due diligence to selling out the last lot.

We talk about the hard lessons people learn when they jump from houses into land and assume “it’s just dirt, it must be easy.” Jason breaks down why that mindset is dangerous — from county rules on subdividing, to water and power issues, to defunct subdivisions that look cheap on paper but never move. He explains how serious land investors think in cycles, accept that some deals are 6–24 month plays, and choose markets based on distance to cities, carrying costs, and realistic timelines instead of hype.

Jason also opens up about how he uses AI as a tool, not a replacement — helping him sift through county data, analyze comps, and even challenge appraisals faster while still keeping a human in the loop. We get into how he markets land beyond the MLS, what he looks for in the investors he works with, and why relationships and process matter more than quick wins.

If you’re serious about buying, selling, or investing in land, this conversation will give you a clearer picture of what it really takes to play the long game.

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Key Topics:

• Journey into land and building a niche business

• Common mistakes new land investors make

• How market cycles shape land deals and timelines

• Using AI as a tool for analysis and decision-making

• What makes a strong broker–investor partnership

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Connect With Us:

https://linktr.ee/thebigpictureblueprint

Connect With Jason Northcutt:

LinkedIn: linkedin.com/in/northregroup

Website: https://www.facebook.com/jasonnorth40/

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Jumpstart your land business with Ground Up Partners!

We understand the challenge of finding capital in the land business. That's why we're here to provide all the funds you need to close your deals. No more worrying about finances; just bring us your signed contract.

Visit www.gupland.com now to submit your deal and take the first step towards success.

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Looking to diversify your portfolio with competitive returns?

We're launching a fund for accredited investors to invest passively and enjoy competitive returns.

Visit the link below to schedule a call with us today and take the first step toward growing your investments.

Dan Haberkost: https://danhaberkost.com/looking-to-invest-passively/

Mason McDonald: https://masonrmcdonald.com/