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Strategies for Major Donor Retention

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Manage episode 504109384 series 3385526
Content provided by Tammy Zonker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tammy Zonker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Only 45% of first-time major donors come back.

Let that sink in.

For years, I believed winning that first major gift was the hardest part—until I realized the real challenge (and transformation) is turning new donors into lifelong champions.

In this episode, I share personal stories, the tools I use, and proven strategies for moving beyond transactional gifts to genuine partnership.

If you could double your donor retention this year, what would it mean for your mission?

→ Take a listen.

Share with your team, and let’s transform fundraising—together.

Resources: Show notes, links, and resources mentioned in this episode.

Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

  continue reading

118 episodes

Artwork
iconShare
 
Manage episode 504109384 series 3385526
Content provided by Tammy Zonker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tammy Zonker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Only 45% of first-time major donors come back.

Let that sink in.

For years, I believed winning that first major gift was the hardest part—until I realized the real challenge (and transformation) is turning new donors into lifelong champions.

In this episode, I share personal stories, the tools I use, and proven strategies for moving beyond transactional gifts to genuine partnership.

If you could double your donor retention this year, what would it mean for your mission?

→ Take a listen.

Share with your team, and let’s transform fundraising—together.

Resources: Show notes, links, and resources mentioned in this episode.

Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

  continue reading

118 episodes

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