Most Downloaded Moment: Are you using data to grow your rent roll?
Manage episode 509496555 series 3326096
As we head into the final quarter of the year, it’s the perfect time to reflect on what really drives growth in property management. And one of the most powerful, yet often overlooked, tools is data.
Data isn’t just numbers on a screen, it tells you where to focus your time, which owners or suburbs are ripe for growth, and what matters most to your landlords and investors. The challenge is that many property managers only scratch the surface of the tools they already have.
That’s why we’re revisiting one of our most downloaded episodes, and is clearly a topic that so many of you found valuable. It’s all about using data strategically to grow your rent roll and strengthen client relationships.
In this episode, I sit down with Kasey McDonald, Queensland State Manager at CoreLogic, who brings 27 years of experience across every corner of real estate. Kasey shares how property managers can start using RP Data reports and even their own CRM to uncover new opportunities for growth.
If you’re serious about finishing Q4 strong, this episode is your reminder that data should be at the centre of your property management growth strategy.
We cover:
- Why property managers often overlook data and why that’s a missed opportunity
- How tenure reports, withdrawn listings, and suburb insights can fuel rent roll growth
- Practical ways to collaborate with sales teams and leverage CRM data
- How to use investment property reports to build trust and deliver valuable landlord conversations
- Why integrating RP Data with your CRM keeps your information accurate and actionable
- How tools like RP Proposals and heat mapping help tailor your pitch to landlords
Kylie’s Resources:
Property Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchool
Digital Marketing School: https://courses.thatpropertymum.com.au/digitalschool
That Property Mum Courses: https://www.thatpropertymum.com.au/courses/
The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerate
Book a Strategy Call with Kylie: https://calendly.com/kylie-tpm/coaching-call
Kolmeo: https://kolmeo.com/
Sensor Global: https://sensorinsure.com/ https://sensorglobal.com/
HD&U Sales Bundle: https://www.hdandu.com.au/that-property-mum-sales-readiness-bundle-0
Find out about our Done for You Lead Generation - https://calendly.com/kylie-tpm/done-for-you-leads-discovery-call
35 AI Prompts to help you Grow your Business on Social Media: https://courses.thatpropertymum.com.au/35-prompts-to-grow-your-property-management-business-on-social-media
Previous episode 148: https://podcasts.apple.com/au/podcast/how-to-use-data-to-grow-your-rent-roll-with-kasey-mcdonald/id1614099639?i=1000684776740
Connect With Kasey McDonald
https://www.linkedin.com/in/kasey-mcdonald-857a3337/?originalSubdomain=au
https://www.facebook.com/corelogicaustralia/
https://www.instagram.com/corelogicau/?hl=en
Connect With Kylie:
Follow Kylie Walker on Instagram- https://www.instagram.com/thatpropertymum_/
Follow Kylie on Facebook - https://web.facebook.com/thatpropertymum
Connect with Kylie on LinkedIn - https://www.linkedin.com/in/kylie-wal...
Explore Kylie's Website - https://www.thatpropertymum.com.au/
Watch Kylie on YouTube - https://www.youtube.com/@thatpropertymum
210 episodes