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187. OLIVIER CRESP ~ How to Create a Blockbuster Fragrance (over, and over, and over again).

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Manage episode 508024105 series 2917825
Content provided by Emma Vernon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emma Vernon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Olivier Cresp, DSM-Firmenich Master Perfumer, Founder of Akro by Oliver Cresp, and literal inventor of the gourmand (!) is BACK in the Perfume Room! (AN HONOR!)

Today, he reflects on his oeuvre including his signature, palette, and unique approach to perfumery. We discuss how new advances in technology will impact past and future creations, AI and its role in perfumery, how his creative approach differs for his own brand versus client work, and of course we discuss the newest Akro launch: Crush!

WATCH THE FULL EPISODE ON SUBSTACK THIS FRIDAY!

FRAG MENTIONED:

Akro Haze, D&G Light Blue, Akro Crush (SOTD), Light Blue (2025), Akro Rise, Mugler Angel, Akro: Smile, Glow, Bake

TRY CRUSH! (10% LuckyScent orders $40+ w/ code perfumeroom10)

  continue reading

193 episodes

Artwork
iconShare
 
Manage episode 508024105 series 2917825
Content provided by Emma Vernon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emma Vernon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Olivier Cresp, DSM-Firmenich Master Perfumer, Founder of Akro by Oliver Cresp, and literal inventor of the gourmand (!) is BACK in the Perfume Room! (AN HONOR!)

Today, he reflects on his oeuvre including his signature, palette, and unique approach to perfumery. We discuss how new advances in technology will impact past and future creations, AI and its role in perfumery, how his creative approach differs for his own brand versus client work, and of course we discuss the newest Akro launch: Crush!

WATCH THE FULL EPISODE ON SUBSTACK THIS FRIDAY!

FRAG MENTIONED:

Akro Haze, D&G Light Blue, Akro Crush (SOTD), Light Blue (2025), Akro Rise, Mugler Angel, Akro: Smile, Glow, Bake

TRY CRUSH! (10% LuckyScent orders $40+ w/ code perfumeroom10)

  continue reading

193 episodes

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