In this episode of Troubleshooting Enablement, Devon McDermott sits down with Ciara Byrne - VP of Revenue at SupportNinja - to explore how enablers can scale smarter by partnering with outsourced teams.

Ciara’s career has spanned sales enablement, operations, pricing, and executive leadership across global organizations. Today, she’s building high-performing teams and enablement strategies that actually move the needle—and she’s bringing that wisdom to help listeners navigate one of the most debated topics in enablement today: outsourcing.

If you’ve ever found yourself buried in priorities, asked to scale without headcount, or wondered how to grow your program without burning out your team… this episode is for you.

🔍 Here’s what we cover:

✅ Outsourcing enablement? – Why BPO partnerships work best when roles are clearly defined and strategy stays in-house.

✅ Getting buy-in – How to position outsourced enablement support as a strategic advantage—not just a cost-cutting measure.

✅ What to outsource (and what not to) – From onboarding logistics to content maintenance, Ciara outlines which functions are ideal for external support.

✅ Global collaboration at scale – Best practices for async communication, tiered meeting cadences, and keeping distributed teams aligned.

✅ The evolving perception of enablement – From “fluffy” function to strategic powerhouse—what’s changed, and what still needs to.

✅ Clarity over chaos – Why clearly defined roles, flying formations, and predictable operating rhythms are non-negotiables for enablement success.

Whether you’re a team of one, building a global enablement strategy, or exploring BPO partnerships to help your function scale, this episode is filled with practical tips, strategic frameworks, and a healthy dose of enablement real talk.

📩 Got a question for the show?

Send it to: [email protected]

🎧 Episode Links

Connect with Ciara Byrne on LinkedIn: linkedin.com/in/ciarabyrneirl

Connect with Devon McDermott on LinkedIn: linkedin.com/in/devonmcdermott/