Tim Ash is a recognized authority on evolutionary psychology, persuasion, and digital marketing. He is a sought-after international keynote speaker, executive advisor, and the bestselling author of several books, including Primal Dating, Unleash Your Primal Brain, and Landing Page Optimization.

As the CEO and co-founder of a digital optimization agency, Tim helped create over $1.2 billion in value for leading companies.

He has been cited by Forbes as a Top 10 Online Marketing Expert and by Entrepreneur Magazine as an Online Marketing Influencer to Watch.

In today’s episode of Smashing the Plateau, you will learn how your closest relationships impact your business success and actionable strategies to build a strong support system as an entrepreneur.

Tim and I discuss:

• Why your partner is the most significant influence in your entrepreneurial journey [00:00:00]
• The evolutionary psychology behind modern relationships [00:03:35]
• The myth of lifelong monogamy and its business implications [00:06:34]
• Why relationship challenges are often the biggest hurdles for entrepreneurs [00:05:09]
• How to structure your personal and business life for long-term success [00:09:41]
• The importance of explicit exit planning in both business and relationships [00:11:26]
• How division of labor at home mirrors successful business partnerships [00:14:00]
• What to do when your personal relationship is tenuous [00:14:44]
• Mindset adjustments for men and women to improve connections [00:16:23]
• Why community involvement matters and how gender differences play out in business groups [00:21:03]
• Key advice for women entrepreneurs and executives [00:23:32]
• Why reality-based relationship strategies lead to more happiness [00:25:17]

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