We know how important it is to be inspired by both big businesses and individuals, which is why we are excited to present Talking Leaders, a monthly initiative from the AHDB which will see a series of inspirational speakers share their life experiences and deliver impactful stories to the AgriLeader community.

In our March broadcast we are delighted to be joined by Jack Sheffield, Farmer & Founder of FeelAliveAgri, discussing “Building a Brand”.

Jack started FeelAliveAgri in 2017 with an aim to create a brand aimed at young people in agriculture which is affordable yet stylish. A brand which can be worn on the farm, in the field or at the shows.

Having been in farming all his life: growing up on the family farm in Sussex, attending agricultural college and working in different UK counties and down under in Australia, he is no stranger to the farming way of life but he saw there was something the people of the farming community needed and wanted! With social media being a massive part if his life and even more so agriculture nowadays it gave launching the brand a helping hand!