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How Nic Sulsky Is Transforming Curling into a Mainstream Sport
Manage episode 482151332 series 2804644
Nic Sulsky on Growing Curling into a Mainstream Sport | Knup Sports Show Ep. 240
In Episode 240 of the Knup Sports Show, host Ryan Knuppel welcomes back repeat guest and serial entrepreneur Nic Sulsky, now the Co-Founder and CEO of The Curling Group.
After leading major gaming and fantasy sports ventures like Monkey Knife Fight and PointsBet Canada, Nic has taken a bold new path—revolutionizing the world of curling. In this episode, he shares how The Curling Group acquired the Grand Slam of Curling and is building out the first-ever professional curling league—Rock League, set to launch in 2026.
💡 Learn how Nic is combining live events, international athlete branding, streaming, social media, and live betting technology to transform curling from an Olympic hobby into a year-round, global sport with mass entertainment value.
🎯 What You'll Learn:
Why curling is not the sport you think it is
How 284M people globally engage with curling every Olympic cycle
The plan to bring live betting to curling for the first time ever
What it's like to build a new pro league from scratch
How karaoke, bananas, and Limp Bizkit all made it into curling events 🤯
📺 Watch now to understand why curling could be the next breakout sport and how Nic’s team is making it happen with data, content, and innovation.
🔗 Links Mentioned:
The Curling Group: https://rockleague.com
Grand Slam of Curling: https://thegrandslamofcurling.com
Follow Nic Sulsky on LinkedIn: https://www.linkedin.com/in/nicsulsky
📣 If you enjoyed this, please give it a like, subscribe, and let us know what you think in the comments!
#Curling #KnupSportsShow #NicSulsky #RockLeague #SportsBusiness #Entrepreneurship #SportsInnovation #FantasySports #LiveBetting #Olympics #GrandSlamOfCurling
100 episodes
Manage episode 482151332 series 2804644
Nic Sulsky on Growing Curling into a Mainstream Sport | Knup Sports Show Ep. 240
In Episode 240 of the Knup Sports Show, host Ryan Knuppel welcomes back repeat guest and serial entrepreneur Nic Sulsky, now the Co-Founder and CEO of The Curling Group.
After leading major gaming and fantasy sports ventures like Monkey Knife Fight and PointsBet Canada, Nic has taken a bold new path—revolutionizing the world of curling. In this episode, he shares how The Curling Group acquired the Grand Slam of Curling and is building out the first-ever professional curling league—Rock League, set to launch in 2026.
💡 Learn how Nic is combining live events, international athlete branding, streaming, social media, and live betting technology to transform curling from an Olympic hobby into a year-round, global sport with mass entertainment value.
🎯 What You'll Learn:
Why curling is not the sport you think it is
How 284M people globally engage with curling every Olympic cycle
The plan to bring live betting to curling for the first time ever
What it's like to build a new pro league from scratch
How karaoke, bananas, and Limp Bizkit all made it into curling events 🤯
📺 Watch now to understand why curling could be the next breakout sport and how Nic’s team is making it happen with data, content, and innovation.
🔗 Links Mentioned:
The Curling Group: https://rockleague.com
Grand Slam of Curling: https://thegrandslamofcurling.com
Follow Nic Sulsky on LinkedIn: https://www.linkedin.com/in/nicsulsky
📣 If you enjoyed this, please give it a like, subscribe, and let us know what you think in the comments!
#Curling #KnupSportsShow #NicSulsky #RockLeague #SportsBusiness #Entrepreneurship #SportsInnovation #FantasySports #LiveBetting #Olympics #GrandSlamOfCurling
100 episodes
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