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Content provided by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Beat AI Spam with Authentic LinkedIn Messaging and Land Fortune 500 Clients

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Manage episode 505565355 series 2429760
Content provided by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What’s the fastest way to ruin a potential deal on LinkedIn before it even starts?


Kelly Atwater knows the answer because she’s been there herself. With nearly 30 years in sales development, she’s made and learned from every mistake in outbound marketing. Those lessons have shaped a process that now delivers consistent, high-quality meetings with executives who were once thought impossible to reach.


She reveals why selling too soon kills deals, how she grew one client’s Social Selling Index by 52% in just three months, and why she refuses to rely on AI-driven spam. She also shares her authentic, relationship-first approach that makes her the “easy button” for LinkedIn leads. From security startups to Fortune 500 wins, her results prove that personalization and patience drive real success.

What You’ll learn:

  • Why authentic, personalized messages outperform AI-driven spam
  • How improving your Social Selling Index (SSI) boosts visibility and responses
  • Kelly’s “easy button” approach to consistently booking quality meetings
  • Why revenue, not lead volume, should be your ultimate metric
  • Simple DIY outreach tips to improve your own LinkedIn strategy today

Connect with Kelly and Engage Biz Dev:

Website - https://engagebizdev.com/

LinkedIn - https://www.linkedin.com/in/kellyatwater/

Resources:


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

546 episodes

Artwork
iconShare
 
Manage episode 505565355 series 2429760
Content provided by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Garlic, Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, Their stories of failure, and Success. Ian also works live to create video marketing strategies. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What’s the fastest way to ruin a potential deal on LinkedIn before it even starts?


Kelly Atwater knows the answer because she’s been there herself. With nearly 30 years in sales development, she’s made and learned from every mistake in outbound marketing. Those lessons have shaped a process that now delivers consistent, high-quality meetings with executives who were once thought impossible to reach.


She reveals why selling too soon kills deals, how she grew one client’s Social Selling Index by 52% in just three months, and why she refuses to rely on AI-driven spam. She also shares her authentic, relationship-first approach that makes her the “easy button” for LinkedIn leads. From security startups to Fortune 500 wins, her results prove that personalization and patience drive real success.

What You’ll learn:

  • Why authentic, personalized messages outperform AI-driven spam
  • How improving your Social Selling Index (SSI) boosts visibility and responses
  • Kelly’s “easy button” approach to consistently booking quality meetings
  • Why revenue, not lead volume, should be your ultimate metric
  • Simple DIY outreach tips to improve your own LinkedIn strategy today

Connect with Kelly and Engage Biz Dev:

Website - https://engagebizdev.com/

LinkedIn - https://www.linkedin.com/in/kellyatwater/

Resources:


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

546 episodes

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