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Best of : Questions Not Keywords
Manage episode 478160747 series 3506800
Edd Dawson discusses a question-based approach to online marketing that outperforms traditional keyword methods. Questions reveal deeper insights about audiences and their needs, creating stronger content that builds authority across various marketing disciplines.
• Questions form the foundation for stronger SEO content clusters and topical authority
• PPC specialists improve landing pages by addressing objections found in customer questions
• Copywriters gain deeper understanding of new topics through question research
• Agencies impress clients by demonstrating thorough understanding of audience concerns
• Content creators overcome writer's block with clear direction from question banks
• SaaS businesses identify product improvements and competitive advantages
• E-commerce sites build necessary topical authority and improve conversion rates
• Brands discover what customers won't ask directly but will search online
• PR professionals identify emerging issues and opportunities faster
Try KeywordsPeopleUse.com today for free to find the questions people ask online. Get in touch at [email protected] or find Edd at Channel5 on Twitter.
SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com
Help feed the algorithm and leave a review at ratethispodcast.com/seo
You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips
To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now
See Edd's personal site at edddawson.com
Ask me a question and get on the show Click here to record a question
Find Edd on Linkedin, Bluesky & Twitter
Find KeywordsPeopleUse on Twitter @kwds_ppl_use
"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
Chapters
1. Introduction to Best of Episode (00:00:00)
2. Questions vs Keywords for SEOs (00:02:17)
3. PPC and Question-Based Landing Pages (00:03:31)
4. Copywriters Benefit from Question Research (00:04:12)
5. Agency Success with Question Strategy (00:05:13)
6. Content Creation and Blog Benefits (00:06:52)
7. SaaS Business Applications (00:07:35)
8. E-commerce Content Authority Strategy (00:08:18)
9. Brand and PR Applications (00:09:25)
10. Conclusion and Call to Action (00:11:56)
288 episodes
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