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Ep. 30 | We Need Gate Keepers: The State of Music feat. Wayno

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Manage episode 508060575 series 3310839
Content provided by The Black Effect and iHeartPodcasts and The Black Effect. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Black Effect and iHeartPodcasts and The Black Effect or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Selective Ignorance, host Mandii B is joined by super producer A-King, journalist Jayson Rodriguez, and former music executive and media personality Wayno for a deep dive into the state of hip hop, R&B, and the ever-changing music industry. The conversation begins with an introduction and book promotion [00:00] before moving straight into a breakdown of the current state of hip hop and R&B and how the Drake vs. Kendrick Lamar feud has shaped cultural conversations [00:55].

The crew then examines the cultural pulse of media and marketing and how these forces influence public perception of artists [02:20]. Drawing from their own careers, the hosts share personal experiences in media and content creation, highlighting both the opportunities and challenges of today’s digital-first environment [05:52].

The discussion turns to the role of gatekeeping in media—a double-edged sword that can both protect and limit access for artists [19:36]. From there, they reflect on the dynamics of Dreamville and the importance of industry relationships, exploring how collaboration, reputation, and authenticity shape success [32:21]. This naturally transitions into a broader conversation about navigating industry relationships and staying true to one’s voice [39:25].

As the conversation develops, the panel revisits the topic of gatekeeping in the music industry and how it affects rising talent [41:44], before diving into one of the most debated questions in culture: what defines the “Song of the Summer”?[42:09]. They unpack how streaming, TikTok, and changing audience habits have altered how hits are made and sustained.

From there, they explore the evolution of music promotion and artist visibility in a landscape oversaturated with content [59:51], followed by a discussion on the state of R&B festivals and whether the genre’s live presence reflects its cultural impact [01:05:04]. They then critique the oversaturation of media and music, stressing the importance of differentiation and strategy for artists [01:08:23].

The episode also tackles the changing metrics in the music industry [01:12:28] and how the obsession with numbers affects music perception and success [01:16:39]. From there, they highlight the tension between cultural impact and artist recognition [01:21:22], offering perspective on how audiences, critics, and platforms assign value in today’s fragmented landscape.

The conversation closes with reflections on navigating the modern music business [01:26:04] and why leverage is one of the most important tools artists can have in today’s industry [01:30:26].

“No Holes Barred: A Dual Manifesto Of Sexual Exploration And Power” w/ Tempest X!
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Follow the host on Social Media
Mandii B Instagram/X @fullcourtpumps

Follow the guest on Social Media
@wayno119

Follow the show on Social Media
Instagram @selectiveignorancepod
Tiktok @selective.ignorance
X/Twitter @selectiveig_pod

See omnystudio.com/listener for privacy information.

  continue reading

145 episodes

Artwork
iconShare
 
Manage episode 508060575 series 3310839
Content provided by The Black Effect and iHeartPodcasts and The Black Effect. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Black Effect and iHeartPodcasts and The Black Effect or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Selective Ignorance, host Mandii B is joined by super producer A-King, journalist Jayson Rodriguez, and former music executive and media personality Wayno for a deep dive into the state of hip hop, R&B, and the ever-changing music industry. The conversation begins with an introduction and book promotion [00:00] before moving straight into a breakdown of the current state of hip hop and R&B and how the Drake vs. Kendrick Lamar feud has shaped cultural conversations [00:55].

The crew then examines the cultural pulse of media and marketing and how these forces influence public perception of artists [02:20]. Drawing from their own careers, the hosts share personal experiences in media and content creation, highlighting both the opportunities and challenges of today’s digital-first environment [05:52].

The discussion turns to the role of gatekeeping in media—a double-edged sword that can both protect and limit access for artists [19:36]. From there, they reflect on the dynamics of Dreamville and the importance of industry relationships, exploring how collaboration, reputation, and authenticity shape success [32:21]. This naturally transitions into a broader conversation about navigating industry relationships and staying true to one’s voice [39:25].

As the conversation develops, the panel revisits the topic of gatekeeping in the music industry and how it affects rising talent [41:44], before diving into one of the most debated questions in culture: what defines the “Song of the Summer”?[42:09]. They unpack how streaming, TikTok, and changing audience habits have altered how hits are made and sustained.

From there, they explore the evolution of music promotion and artist visibility in a landscape oversaturated with content [59:51], followed by a discussion on the state of R&B festivals and whether the genre’s live presence reflects its cultural impact [01:05:04]. They then critique the oversaturation of media and music, stressing the importance of differentiation and strategy for artists [01:08:23].

The episode also tackles the changing metrics in the music industry [01:12:28] and how the obsession with numbers affects music perception and success [01:16:39]. From there, they highlight the tension between cultural impact and artist recognition [01:21:22], offering perspective on how audiences, critics, and platforms assign value in today’s fragmented landscape.

The conversation closes with reflections on navigating the modern music business [01:26:04] and why leverage is one of the most important tools artists can have in today’s industry [01:30:26].

“No Holes Barred: A Dual Manifesto Of Sexual Exploration And Power” w/ Tempest X!
Sale Link

Follow the host on Social Media
Mandii B Instagram/X @fullcourtpumps

Follow the guest on Social Media
@wayno119

Follow the show on Social Media
Instagram @selectiveignorancepod
Tiktok @selective.ignorance
X/Twitter @selectiveig_pod

See omnystudio.com/listener for privacy information.

  continue reading

145 episodes

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