Struggling to find candidates outside of Indeed or ZipRecruiter? Learn how leading staffing firms are mastering recruiting outside of job boards in 2025.

In this episode of Insights, presented by Haley Marketing, Brad Bialy is joined by Chief Strategy Officer Brad Smith to break down the most effective strategies to supplement—or even reduce—your job board spend. From leveraging Facebook and community groups to building powerful referral networks and reactivating your ATS, this episode offers a comprehensive playbook for sourcing talent in tough labor markets.

Expect to Learn:

1. How to build hyper-local Facebook campaigns that actually convert
2. The real ROI of employee referral programs (and why most firms ignore them)
3. Why your ATS is a goldmine—and how to activate it with segmentation
4. Creative grassroots strategies like churches, trade schools, and local partnerships
5. How top firms are rethinking their application flow to increase conversions
6. The secret to follow-up that drives results: 70 touches, data-backed

Whether you’re scaling your recruiting operations or just trying to reduce dependency on major platforms, this episode gives you a tactical roadmap to find better candidates, faster.

About the Speakers

Brad Bialy is host of Take the Stage and InSights, two of the leading podcast for the staffing industry. He has a deep passion for helping staffing and recruiting firms achieve their business objectives through strategic digital marketing. For over a decade, Brad has developed a proven track record of motivating and educating staffing industry professionals at over 100 industry-specific conferences and webinars. As a visionary leader, Brad has helped guide the comprehensive marketing strategy of more than 300 staffing and recruiting firms. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after expert and speaker in the industry.

Brad Smith is a Certified Inbound Marketing professional who has managed the implementation of digital marketing campaigns for hundreds of staffing firms. Brad has over 20 years of industry experience and stays on top of new marketing and technology trends, transforming them into winning strategies for staffing and recruiting firms.

Offers Heard in this Episode:

30-minutes of strategic marketing consultation with Brad Bialy: https://bit.ly/Bialy30

Special Offers! Our Best Savings of 2025: https://bit.ly/bialyoffer

If you’re running a staffing firm and your tech stack feels more like a roadblock than a growth engine—Broad & Madison is your fix. With over 60 years of recruitment technology expertise, they streamline your systems, automate the boring stuff, and make your tech finally work for your team, not against it. Broad & Madison doesn’t just keep your systems running... they make them smarter, faster, and more profitable. To learn more about our friends over at Broad and Madison and how they can help your staffing firm maximize its technology visit https://www.BroadAndMadison.com