In this episode, we unpack one of the most crucial—yet most commonly mishandled—stages of the Sales Process: quote follow-up. While many salespeople assume the job is done once the quote is sent, top-performing sales pros know the real story:

Deals are won in the first meeting.

Today, you’ll discover the three key skills your team needs to sharpen in order to significantly lift their quote follow-up success. You’ll also learn exactly when and how your team should follow up so customers feel genuinely supported—not hounded—and so your deals move forward far more consistently.

These principles tie directly into the structure, discipline, and preparation we covered in Wednesday’s episode on Tom Hopkins—highlighting, once again, that high-level sales performance isn’t about luck. It’s about planning, process, and precise execution.

Key Takeaways:

• Deals are won or lost in the first meeting—not during the follow-up.
• Great follow-up requires clarity about what’s important, who decides, and when.
• Quotes should be presented live (face-to-face, video, or phone).
• The follow-up plan should be agreed upon before the quote meeting ends.
• When teams script these questions and follow the structure, consistency and Results improve rapidly.

0:00 Intro

0:49 Closing Deals

1:45 Understanding What’s Important To The Customer

3:24 When and How We Follow Up

4:49 Wrap-Up

5:50 Call To Action

6:45 Outro

To learn more about our Coaching Program that is seriously growing our Customers sales: https://strongersalesteams.com/program/

To book a time to Meet with Ben directly: https://strongersalesteams.com/strategy/

This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.