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Strategies for Success in Social Selling Through LinkedIn with Nicholas Thickett #209

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Manage episode 366261315 series 2807047
Content provided by Akeel Jabber | Horizen Capital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akeel Jabber | Horizen Capital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Nicholas Thickett is the Co Host at the B2B Power Hour, a space to connect with others in B2B marketing + sales space, where they share their experiments on social selling, ABSD, cold email, AI, SEP's, Async video, virtual events and more. With an expansive archive of 160+ podcast episodes, takeaways and articles, they help sales and marketing professionals thrive in a world dominated by outdated playbooks and old-school tactics.

Nicholas is also the Managing Partner at Alignd, Marketing & Partnerships Manager at KO Advantage Group, a competitive home brewer and woodworker.

In this episode we cover:

  • 00:00 - Intro
  • 01:31 - Differentiating Social Selling from Social Media Marketing
  • 04:59 - Approaches In Social Media Marketing
  • 09:14 - Standing Out & Closing More Deals in Uncertain Markets
  • 12:30 - Is LinkedIn The Ultimate Sales Platform?
  • 15:40 - Mastering Prospect Research & List Building on LinkedIn
  • 21:58 - Unlocking Meeting Success with Cold Prospects
  • 25:25 - Content Creation for Engaging Prospects
  • 29:29 - Future Transformation In Social Selling with IA
  • 31:30 - Nicholas' Favorite Activity To Get Into a Flow State
  • 32:18 - Nicholas' Piece Of Advice For Your Younger Self
  • 33:19 - Nicholas' Biggest Challenges at B2B Power Hour
  • 35:43 - Instrumental Resources For Nicholas' Success
  • 40:04 - What Does Success Mean for Nicholas Today
  • 42:03 - Get In Touch With Nicholas

Get In Touch With Nicholas:

B2B Power Hour Website

Nicholas LinkedIn

Mentions:

Rory Sutherland

Brent Adamson

Books:

Algorithms to Live By by Brian Christian

The Challenger Customer by Brent Adamson

Building a Second Brain by Tiago Forte

Tag Us & Follow:

Facebook

LinkedIn

Instagram

More About Akeel:

Twitter

LinkedIn

SaaS Podcasts

SaaS Consulting Services

Learn How to Value SaaS Companies

  continue reading

234 episodes

Artwork
iconShare
 
Manage episode 366261315 series 2807047
Content provided by Akeel Jabber | Horizen Capital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akeel Jabber | Horizen Capital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Nicholas Thickett is the Co Host at the B2B Power Hour, a space to connect with others in B2B marketing + sales space, where they share their experiments on social selling, ABSD, cold email, AI, SEP's, Async video, virtual events and more. With an expansive archive of 160+ podcast episodes, takeaways and articles, they help sales and marketing professionals thrive in a world dominated by outdated playbooks and old-school tactics.

Nicholas is also the Managing Partner at Alignd, Marketing & Partnerships Manager at KO Advantage Group, a competitive home brewer and woodworker.

In this episode we cover:

  • 00:00 - Intro
  • 01:31 - Differentiating Social Selling from Social Media Marketing
  • 04:59 - Approaches In Social Media Marketing
  • 09:14 - Standing Out & Closing More Deals in Uncertain Markets
  • 12:30 - Is LinkedIn The Ultimate Sales Platform?
  • 15:40 - Mastering Prospect Research & List Building on LinkedIn
  • 21:58 - Unlocking Meeting Success with Cold Prospects
  • 25:25 - Content Creation for Engaging Prospects
  • 29:29 - Future Transformation In Social Selling with IA
  • 31:30 - Nicholas' Favorite Activity To Get Into a Flow State
  • 32:18 - Nicholas' Piece Of Advice For Your Younger Self
  • 33:19 - Nicholas' Biggest Challenges at B2B Power Hour
  • 35:43 - Instrumental Resources For Nicholas' Success
  • 40:04 - What Does Success Mean for Nicholas Today
  • 42:03 - Get In Touch With Nicholas

Get In Touch With Nicholas:

B2B Power Hour Website

Nicholas LinkedIn

Mentions:

Rory Sutherland

Brent Adamson

Books:

Algorithms to Live By by Brian Christian

The Challenger Customer by Brent Adamson

Building a Second Brain by Tiago Forte

Tag Us & Follow:

Facebook

LinkedIn

Instagram

More About Akeel:

Twitter

LinkedIn

SaaS Podcasts

SaaS Consulting Services

Learn How to Value SaaS Companies

  continue reading

234 episodes

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