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The Secrets To A Successful Membership Business With Robert Skrob

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Manage episode 299562428 series 2631371
Content provided by Joshua Rhodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Rhodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

From media streaming sites like Netflix to shaving products, the subscription-membership model has become a staple for almost every business out there. But what makes a successful membership business? Robert Skrob is the President/Owner of Membership Services Inc. and has studied the business for 27 years. He learned early on that it’s a waste to focus efforts on finding new customers without strategies in place to retain and engage the ones you already have. With a profound knowledge of member experience, Robert joins host Joshua Rhodes to discuss the secret to lifetime value, long-term membership, and more from his book, Retention Point: The Single Biggest Secret to Membership and Subscription Growth. Stay tuned and learn how to make your business unleavable.
Love the show? Subscribe, rate, review, and share!

Join the Rhodes to Wealth community today:

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102 episodes

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Manage episode 299562428 series 2631371
Content provided by Joshua Rhodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Rhodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

From media streaming sites like Netflix to shaving products, the subscription-membership model has become a staple for almost every business out there. But what makes a successful membership business? Robert Skrob is the President/Owner of Membership Services Inc. and has studied the business for 27 years. He learned early on that it’s a waste to focus efforts on finding new customers without strategies in place to retain and engage the ones you already have. With a profound knowledge of member experience, Robert joins host Joshua Rhodes to discuss the secret to lifetime value, long-term membership, and more from his book, Retention Point: The Single Biggest Secret to Membership and Subscription Growth. Stay tuned and learn how to make your business unleavable.
Love the show? Subscribe, rate, review, and share!

Join the Rhodes to Wealth community today:

  continue reading

102 episodes

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