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Meaningful Marketing with Alex James

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Manage episode 484299910 series 1114600
Content provided by RevThink™. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RevThink™ or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Alex James has spent the last 12 years helping B2B service businesses across the globe become experts at conveying their expertise. He believes the go-to strategies of the 2010s, like niching down, solving problems and sharing ideas are no longer enough. Because in a post-AI world (where output is cheap & everyone's a specialist) you can't just share ideas - you need to own one. You need a perspective. His cut-to-the-bone approach has earned him 120,000 TikTok followers (despite posting no more than 3 times per month), and 10,000 LinkedIn followers from just 40 posts total - proving that a sharp perspective lets you say less, but matter more.

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152 episodes

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Meaningful Marketing with Alex James

RevThinking™

17 subscribers

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Manage episode 484299910 series 1114600
Content provided by RevThink™. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RevThink™ or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Alex James has spent the last 12 years helping B2B service businesses across the globe become experts at conveying their expertise. He believes the go-to strategies of the 2010s, like niching down, solving problems and sharing ideas are no longer enough. Because in a post-AI world (where output is cheap & everyone's a specialist) you can't just share ideas - you need to own one. You need a perspective. His cut-to-the-bone approach has earned him 120,000 TikTok followers (despite posting no more than 3 times per month), and 10,000 LinkedIn followers from just 40 posts total - proving that a sharp perspective lets you say less, but matter more.

Enjoyed this conversation?
Join RevCommunity, the society of exceptional creative leaders.
Apply to join: ⁠⁠⁠⁠https://revthink.com/community/

  continue reading

152 episodes

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