Enter one of the largest and most hidden industries in the world: the multi-trillion dollar public procurement market. For decades, winning these luxury contracts has been an insider's game, a complex world of relationships, regulations, and immense manual effort. But what happens when cutting-edge artificial intelligence is unleashed on this old-fashioned system? The result is a seismic shift, a revolution that changes the rules for everyone, from individual consultants to the largest corporations.

In this article, we examine the dramatic evolution of the GovTech industry by analyzing the strategies of the three major platforms that are shaping the industry's past, present, and future. We start with the established gatekeeper, Deltek GovWin IQ, and its powerful model based on human intelligence. Then we trace the disruptive rise of comprehensive challenger, HigherGov, which uses big data aggregation to democratize access for all. And finally, we look to the future with AI-based disruptor, Starbridge.ai, and its pioneering use of predictive AI to look for "buying signals" before an RFP (Request for Proposal) even exists.

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