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3+3+3 Ep2: Personalised Pricing, Always On and Booking Decline
MP3•Episode home
Manage episode 515223821 series 3270221
Content provided by Revenue Hub. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Revenue Hub or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
The hotel industry is at a crossroads. In our latest conversation, we tackled three issues that could reshape how we drive revenue and lead our teams (you can also watch the discussion on YouTube - https://youtu.be/phyPUpQQM4k):
đč Personalised Pricing
Is it the next big leap - or a guest trust disaster waiting to happen? Airlines and retail are moving fast, but are hotels really ready for true 1:1 pricing? Or is sharper segmentation + attribute-based selling a safer path?
đč The âAlways-Onâ Culture
Revenue never sleeps - but do we? The pressure to be constantly available may feel like strength, but in reality, itâs a recipe for burnout and poor decisions. The leaders winning today are focusing on output over input and drawing clear boundaries around what counts as an âemergency.â
đč Booking.com Losing Share
Weâre seeing Booking.com production slipping in some markets, with growth shifting toward Expedia and direct. Is it dilution (apartments flooding the platform)? Legal and EU pressure? Or a sign that hotels are finally clawing back some control?
đ The takeaways:
đč Personalised Pricing
Is it the next big leap - or a guest trust disaster waiting to happen? Airlines and retail are moving fast, but are hotels really ready for true 1:1 pricing? Or is sharper segmentation + attribute-based selling a safer path?
đč The âAlways-Onâ Culture
Revenue never sleeps - but do we? The pressure to be constantly available may feel like strength, but in reality, itâs a recipe for burnout and poor decisions. The leaders winning today are focusing on output over input and drawing clear boundaries around what counts as an âemergency.â
đč Booking.com Losing Share
Weâre seeing Booking.com production slipping in some markets, with growth shifting toward Expedia and direct. Is it dilution (apartments flooding the platform)? Legal and EU pressure? Or a sign that hotels are finally clawing back some control?
đ The takeaways:
- Experiment with personalisation, but keep fairness + transparency at the core.
- Protect your teams (and yourself) by setting boundaries - performance > hours online.
- Diversify your distribution mix now. The OTA landscape is shifting faster than most realise.
đ„ Question for you:
Would you trial true personalised pricing if the technology existed - and how would you keep it fair for your guests?
đ Share your thoughts - weâd love to hear how youâre tackling these challenges in your hotels.
#HotelRevenue #RevenueManagement #DirectBookings #OTAStrategy #PersonalisedPricing #AttributeBasedSelling #HospitalityLeadership #WorkLifeBalance #AIinHospitality #Bookingcom #Expedia #HotelMarketing #DistributionStrategy #PMS #RMS #HotelDistribution
Would you trial true personalised pricing if the technology existed - and how would you keep it fair for your guests?
đ Share your thoughts - weâd love to hear how youâre tackling these challenges in your hotels.
#HotelRevenue #RevenueManagement #DirectBookings #OTAStrategy #PersonalisedPricing #AttributeBasedSelling #HospitalityLeadership #WorkLifeBalance #AIinHospitality #Bookingcom #Expedia #HotelMarketing #DistributionStrategy #PMS #RMS #HotelDistribution
183 episodes
MP3•Episode home
Manage episode 515223821 series 3270221
Content provided by Revenue Hub. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Revenue Hub or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
The hotel industry is at a crossroads. In our latest conversation, we tackled three issues that could reshape how we drive revenue and lead our teams (you can also watch the discussion on YouTube - https://youtu.be/phyPUpQQM4k):
đč Personalised Pricing
Is it the next big leap - or a guest trust disaster waiting to happen? Airlines and retail are moving fast, but are hotels really ready for true 1:1 pricing? Or is sharper segmentation + attribute-based selling a safer path?
đč The âAlways-Onâ Culture
Revenue never sleeps - but do we? The pressure to be constantly available may feel like strength, but in reality, itâs a recipe for burnout and poor decisions. The leaders winning today are focusing on output over input and drawing clear boundaries around what counts as an âemergency.â
đč Booking.com Losing Share
Weâre seeing Booking.com production slipping in some markets, with growth shifting toward Expedia and direct. Is it dilution (apartments flooding the platform)? Legal and EU pressure? Or a sign that hotels are finally clawing back some control?
đ The takeaways:
đč Personalised Pricing
Is it the next big leap - or a guest trust disaster waiting to happen? Airlines and retail are moving fast, but are hotels really ready for true 1:1 pricing? Or is sharper segmentation + attribute-based selling a safer path?
đč The âAlways-Onâ Culture
Revenue never sleeps - but do we? The pressure to be constantly available may feel like strength, but in reality, itâs a recipe for burnout and poor decisions. The leaders winning today are focusing on output over input and drawing clear boundaries around what counts as an âemergency.â
đč Booking.com Losing Share
Weâre seeing Booking.com production slipping in some markets, with growth shifting toward Expedia and direct. Is it dilution (apartments flooding the platform)? Legal and EU pressure? Or a sign that hotels are finally clawing back some control?
đ The takeaways:
- Experiment with personalisation, but keep fairness + transparency at the core.
- Protect your teams (and yourself) by setting boundaries - performance > hours online.
- Diversify your distribution mix now. The OTA landscape is shifting faster than most realise.
đ„ Question for you:
Would you trial true personalised pricing if the technology existed - and how would you keep it fair for your guests?
đ Share your thoughts - weâd love to hear how youâre tackling these challenges in your hotels.
#HotelRevenue #RevenueManagement #DirectBookings #OTAStrategy #PersonalisedPricing #AttributeBasedSelling #HospitalityLeadership #WorkLifeBalance #AIinHospitality #Bookingcom #Expedia #HotelMarketing #DistributionStrategy #PMS #RMS #HotelDistribution
Would you trial true personalised pricing if the technology existed - and how would you keep it fair for your guests?
đ Share your thoughts - weâd love to hear how youâre tackling these challenges in your hotels.
#HotelRevenue #RevenueManagement #DirectBookings #OTAStrategy #PersonalisedPricing #AttributeBasedSelling #HospitalityLeadership #WorkLifeBalance #AIinHospitality #Bookingcom #Expedia #HotelMarketing #DistributionStrategy #PMS #RMS #HotelDistribution
183 episodes
Alle Folgen
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