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More Than Discounts: Loyalty Strategies That Drive Real Growth
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Loyalty Programs aren’t just for e-commerce giants. When done right, they can be a powerful tool for brick-and-mortar retailers too. In this episode, let’s explore how to turn occasional shoppers into loyal customers by designing a loyalty program that adds real value and builds genuine connection.
You’ll learn:
- Why customers really join loyalty programs
- What makes a loyalty program effective and what makes it flop
- The role of emotional connection, personalisation, and convenience
- Creative reward ideas that go beyond “10% off”
- Whether a paid loyalty program might be right for your business
Packed with practical examples, this episode is your step-by-step guide to creating a loyalty strategy that strengthens relationships, increases spend, and keeps your customers coming back.
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Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers
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