Mastering Video Ad Marketing for Real Estate Listing Generation: Bootcamp Insights and Strategies

(Go here to check out the video replay: https://youtu.be/pOaokbmIfv0)

In this detailed session, we delve into video ad marketing strategies for realtors who want to take more listings with YouTube.
We'll cover the importance of keyword research, targeting your geographic market, and evaluating potential commission opportunities. Understand how to strategically decide if this approach suits your business and learn how to use AI tools for creating compelling video and text content.
Features include a walk-through of Google Ads' keyword planner, tips on audience reach, and a breakdown of profitability using custom formulas and spreadsheets.
We'll also discuss best practices for targeting specific locations, the importance of retargeting, and setting up effective ad campaigns.
Whether you are a seasoned real estate agent or new to video ad marketing, this bootcamp offers actionable insights to enhance your strategy and drive results.
Links & info mentioned:
https://docs.google.com/document/d/1mgdM6cSa7scRPs4lbnFxEf1B242XzGgJKl36X7oUjw8/edit?usp=sharing (outline for this session)
https://docs.google.com/document/d/1Jr768uMhd5I_C6rd-sOca2AjoAnd6AQKNRCduadVxrc/edit?usp=sharing (details about the bootcamp)
https://docs.google.com/document/d/1-8rS3RGuoF2lLA7Dae6qzw_yiBPsYahW1R4R5Nx1AQI/edit?usp=sharing (VAB sales letter & enrollment details)
🤝 Partner With Me (Get My Training & Coaching For FREE)
Book a Private Zoom call with me / my partners → http://Josh15.com
Josh Schoenly Realtor®
eXp Realty, LLC
[email protected]
Direct Line: (717) 571-0456
Office - 888-397-7352 x1034
🎬 TIMESTAMPS:
00:00 Introduction to Video Ad Marketing Strategies
00:22 Keyword Research and Target Market Analysis
00:39 Commission Opportunities and Strategic Decisions
01:27 Resources and Course Outline
02:01 Creating Content and Leveraging AI
02:37 Session Outline and Keyword Research
02:54 Target Audience Reach and Profitability
04:27 Building a New YouTube Channel
05:38 Choosing a Geographic Area and Naming
06:57 Bootcamp Process and Case Study
08:21 Google Keyword Planner Tool
08:25 Setting Up Google Ads Account
13:22 Using Google Ads for Target Reach
14:25 Avoiding Pitfalls in Google Ads
24:13 Targeting Homeowners and Custom Audiences
29:16 Leveraging Google Ads for Video Campaigns
29:59 Creating Effective Gmail Campaigns
30:32 Analyzing Market Opportunities
32:03 Calculating Average Sale Prices
34:57 Understanding Transaction Sides
37:33 Budgeting for Marketing Campaigns
44:10 Bootcamp and Ongoing Support
48:35 Q&A and Final Thoughts
#exprealty #realtor #realestateagent #realtormarketing