Boost Real Estate Efficiency with Zapier: Tips, Strategies, and Live Demos

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Boost Real Estate Efficiency with Zapier: Tips, Strategies, and Live Demos
In this episode, we explore how real estate agents can use Zapier to increase efficiency and effectiveness.
Inspired by Celeste, we bring on special guest Mike Smith from Inside Real Estate to share insights, strategies, and best practices for integrating Zapier with platforms like Bold Trail and other tools.
We also demonstrate live how to build a Zap using different integrations, including Google Forms, Facebook lead ads, and BluText for SMS outreach.
Additionally, we mention recruiting use cases, handling expired leads, and upcoming topics on effective direct mail strategies. Stay tuned for practical advice, solutions, and real-world examples.

Timestamps:
00:00 Introduction to Zapier for Real Estate Agents
00:25 Special Guest Introduction: Mike Smith
03:04 Using Zapier with Bold Trail
03:52 Common Use Cases for Zapier
04:30 Deep Dive: Google Forms and Facebook Lead Ads
06:36 Advanced Zapier Strategies
07:31 Live Demonstration: Building a Zap
14:38 Cold Outreach Workflow Setup
19:58 Final Tips and Expired Leads Use Case
27:04 Scrubbing Phone Numbers Against the DNC
28:02 Texting vs. Emailing: The 80/20 Principle
29:11 Setting Up Automation in Go High Level
29:54 Using Blue Text for TCPA Compliance
31:17 Direct Mail Strategies for Real Estate
34:36 Leveraging Zapier for Real Estate Automation
36:28 Building Effective Email Drip Campaigns
38:17 Combining Technology and Creative Problem Solving
49:00 Survey and Feedback for Future Sessions
52:58 Upcoming Topics and Closing Remarks