AI for Realtors: How to Save Time, Scale Smart, and Build Relationships That Last

Host: Debbie Lariviere, Founder of Monter Coaching Guest: Rick Janson, Realtor & AI Strategist, Janson.ai

Episode Summary: AI isn’t here to replace real estate agents—it’s here to give you your time back. In this episode, Debbie sits down with Rick Janson, one of the leading AI educators for Realtors, to unpack how you can use AI to cut through the noise, streamline operations, and get back to what really drives your business: relationships.

From listing descriptions to staging advice, from VA hiring to brokerage-level strategy—Rick shows exactly where AI fits into your business today, and how to stay ahead as it evolves tomorrow.

What You’ll Learn:

• Why AI is the first tech that actually saves Realtors time (instead of stealing it)

• How to write listing descriptions that go beyond “light and bright”

• A step-by-step hack (“the Gobbledygook Method”) to prompt AI like a pro

• Using AI to stage, re-launch, and market listings that are stalling out

• The role of AI in blogging, SEO, and social content repurposing

• How to leverage VAs + AI for exponential efficiency

• Why brokerages need different AI strategies than agents—and where to start

• What’s coming next with video, custom GPTs, and AI agents

Spotlight on Strategy:

The Gobbledygook Method Stop wasting time with “kindergarten prompts.” Rick shares his signature method for turning a messy prompt into PhD-level outputs—from listing descriptions to buyer avatars.

AI for Staging & Listings Learn how Rick used AI to analyze comps, photos, and competition to re-stage a listing—and get it back in the game with a $500 Amazon shopping list and a fresh marketing campaign.

Virtual Assistants Supercharged by AI Why top-producing agents should stop doing $10/hour tasks—and how to train VAs with AI-powered SOPs to handle marketing, follow-up, transaction coordination, and more.

Brokerage-Level Efficiency From compliance and financial modeling to recruiting and culture, Rick explains how AI scales beyond individual agents into brokerage operations.

Take Action: Ready to free up hours in your week—and finally get ahead of AI? 👉 Book a free AI business consult with Rick: Janson.ai 👉 Explore VA support with Rick’s partner company: tinyurl.com/RicksVA

🔗 Connect: Rick Janson: Janson.ai Monter Coaching: montercoaching.com

📣 Listener Challenge: ✅ Ask AI: “What else do you need from me to do your best work?” (Try it today—you’ll be amazed.) 💬 Share this episode with a Realtor friend who needs more time back in their week 🗣 Leave a review if this conversation gave you at least one game-changing AI idea