Ever wonder what If You Give a Mouse a Cookie has to do with making money online? In this fun and eye-opening 10-minute episode, you'll discover how this beloved children's book reveals the secret psychology behind the video sale funnels -- and why each step leads your customer deeper into saying "yes." Whether you're just starting our or trying to simplify your strategy, this metaphor will flip the funnel light bulb on. You'll learn how to guide your audience naturally from video to purchase without sounding salesy. Give it a listen-- but don't be surprised if you start seeing cookies everywhere. Grab a cold glass of water and enjoy the show.