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Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Live from PPS? Why Prompt's Move Signals the Future of PT Media

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Manage episode 519269793 series 2954634
Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week from the PT Breakfast Club, the crew breaks down what Prompt got right at PPS — and what the rest of the profession is still missing. From live streaming to message clarity, slippery UX, and how fuzzy slippers prove your EMR needs a rebuild.

Plus, why AI is already reshaping SEO and why PTs need to lean into being experts — not just practitioners.

Takeaways:

  • Why emotion beats credentials in PT marketing (and how to use both)
  • What Kelly Clarkson’s fuzzy slipper segment teaches us about frictionless UX
  • How to become "the lift chair guy" and why it matters
  • Why most EMRs are still built like it’s 2014
  • “Slippery” > Smart — The new bar for your PT clinic’s customer experience

  continue reading

303 episodes

Artwork
iconShare
 
Manage episode 519269793 series 2954634
Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week from the PT Breakfast Club, the crew breaks down what Prompt got right at PPS — and what the rest of the profession is still missing. From live streaming to message clarity, slippery UX, and how fuzzy slippers prove your EMR needs a rebuild.

Plus, why AI is already reshaping SEO and why PTs need to lean into being experts — not just practitioners.

Takeaways:

  • Why emotion beats credentials in PT marketing (and how to use both)
  • What Kelly Clarkson’s fuzzy slipper segment teaches us about frictionless UX
  • How to become "the lift chair guy" and why it matters
  • Why most EMRs are still built like it’s 2014
  • “Slippery” > Smart — The new bar for your PT clinic’s customer experience

  continue reading

303 episodes

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