What if food waste could fuel the next wave of clean-label protein innovation?

In this month's episode of ProVeg Talks: Food Industry, host Gemma Tadman sits down with Monika Černiauskaitė, Co-Founder and Managing Director of Brew Bites, a Frankfurt-based startup turning spent brewer’s grain and pumpkin seed flour into savoury, satisfying, protein-rich chunks designed for foodservice.

Monika shares how Brew Bites is rethinking protein to help caterers and chefs meet the growing demand for sustainable, meaty, and healthy plant-based options, without the additives.

From the commercial case for upcycling to why Brew Bites chose to go B2B-first, this episode is packed with insights for anyone working at the intersection of food innovation and sustainability.

What you’ll learn:

• Why clean-label upcycled ingredients are gaining traction in foodservice
• How to meet the demand for satisfying and healthy food products
• What chefs and buyers really want from plant-based protein right now
• What it takes to move from niche innovation to mainstream adoption

Who is Brew Bites?

Brew Bites is a foodtech startup on a mission to turn food industry sidestreams into craveable, clean-label protein solutions. Currently focused on B2B clients, namely the foodservice sector, they craft satisfying plant-based products using just a handful of upcycled ingredients. The company is part of Cohort 13 of the ProVeg Incubator, where they’re accelerating their journey from smart idea to scalable impact.

Catch Brew Bites at ProVeg Incubator’s upcoming Demo Day

Meet Brew Bites at the ProVeg Incubator Demo Day, where they’ll be pitching their products alongside nine other exciting startups in the plant-based and fermentation-powered food space.

When and where:

• Thursday, 18 September 2025
• 15:30-17:45 (CEST)
• Online

For more support on your alternative protein strategy, get in touch with our team at [email protected].