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Prove It! Podcast: Communicating in the Digital Age: Effectively Incorporating Social Media in Your Marketing With Paul Koulogeorge

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Manage episode 229293141 series 2422366
Content provided by DEBBIE ALBERT and Debbie Albert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by DEBBIE ALBERT and Debbie Albert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This is the third of a three-part series about communicating in the digital age. The first was about using a communications audit to better understand your audiences. The second focused on how to communicate differently with different generations, and this one is about how to incorporate all that knowledge into your social media efforts.

Our guest for all three is Paul Koulogeorge, the VP of Marketing, Advertising, and Public Relations for the Goddard Systems (GSI), a franchisor with over 500 Goddard Schools across the country.

In this 10-minute episode, you'll learn about:

• How social media has become the new Yellow Pages

• Whether or not every company or organization needs to have a social media presence

• How using social media the right way can make a significant difference in a marketing campaign

  continue reading

28 episodes

Artwork
iconShare
 
Manage episode 229293141 series 2422366
Content provided by DEBBIE ALBERT and Debbie Albert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by DEBBIE ALBERT and Debbie Albert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This is the third of a three-part series about communicating in the digital age. The first was about using a communications audit to better understand your audiences. The second focused on how to communicate differently with different generations, and this one is about how to incorporate all that knowledge into your social media efforts.

Our guest for all three is Paul Koulogeorge, the VP of Marketing, Advertising, and Public Relations for the Goddard Systems (GSI), a franchisor with over 500 Goddard Schools across the country.

In this 10-minute episode, you'll learn about:

• How social media has become the new Yellow Pages

• Whether or not every company or organization needs to have a social media presence

• How using social media the right way can make a significant difference in a marketing campaign

  continue reading

28 episodes

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