#254: She was working 4 hours to make $6.50 an hour (and didn’t even know it)

Profitable Mindset

Content provided by Charlotte Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Charlotte Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

22d ago 22:23

MP3•Episode home

Drowning in marketing dread?

Book a free strategy session to see if Farm Marketing Mastery can break you out of marketing misery.

This flower farmer discovered she was earning just $6.50/hour on "convenient" one-off bouquet orders - spending 4 hours total per $65 sale between processing, picking, designing, and delivery. Meanwhile, she had zero time to market her profitable event services that generate 50% of her income.

Key Takeaways:

Calculate your real hourly rate for each revenue stream
Eliminate low-performing activities to focus on high-profit opportunities
Stop saying yes to everything - successful farmers say no to "good" opportunities
Opportunity cost matters: those same 4 hours could generate $500-1,000+ in marketing results

The Bottom Line: Many farmers fail because they're "stepping over $100 bills to pick up pennies" - staying busy with low-profit activities instead of focusing on what actually drives business growth.

265 episodes

#Business #Fitness #Charlotte Smith #Entrepreneur #Mental Health #Strategy Session