Guest: Saul Cohen, Accountant and Acquisitions Expert - The Expert Eye

Host: Marcia Riner, Business Growth Strategist - Infinite Profit®

In this episode of Profit With A Plan, Saul Cohen, seasoned accountant and acquisitions expert, reveals how to structure your business for a profitable exit while maximizing cash flow and reducing risk. With experience across 100+ successful acquisitions and a background working with PwC, JP Morgan, EasyJet, and Tesco, Saul shares insider strategies that business owners can use to position themselves for the best valuation when it’s time to sell.

🔹 Key Topics Discussed:
✔️ The critical decision: Lifestyle business vs. scalable exit-focused company (09:30)
✔️ How business buyers determine value—what really matters (17:10)
✔️ The two core factors that drive business valuation: cash flow & risk reduction (19:40)
✔️ Why now is the best time to buy a business—our generational opportunity (25:50)
✔️ How entrepreneurs can leverage AI to increase efficiency and business value (30:20)
✔️ The hidden value of culture in business sales and how it impacts deal success (40:50)
✔️ The ‘wrapper’ effect: How intangible factors can boost valuation by up to 30% (47:20)
✔️ Why waiting too long to plan your exit can cost you millions (53:15)

🎧 Tune in to get practical insights on increasing your business’s value, structuring a strategic exit, and why now is a prime time to invest in acquisitions.

🔗 Resources & Links:
📖 Join the waitlist for Saul Cohen’s upcoming book on business exits & valuation strategies! https://theexperteye.co.uk/waitlist
🌎 Learn more about Saul’s firm, The Expert Eye, and his work in acquisitions & exit planning. https://theexperteye.co.uk/

💰This episode is sponsored by Profit Booster® Podcast Monetization Hub.

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👤 About Marcia Riner

Marcia Riner is a business growth strategist who helps entrepreneurs scale smarter, increase profitability, and maximize business value. As CEO of Infinite Profit® and creator of the Profit Booster® strategies, she goes beyond advice—working alongside business owners to implement proven strategies that strengthen financial stability, optimize operations, and drive long-term success.

Whether you’re looking to boost profits, expand, or prepare for a high-value exit, Marcia delivers the expertise and hands-on support to make it happen. Learn more at InfiniteProfitConsulting.com.

Got questions? Reach out to Marcia and her team at (949) 229-2112 ♾️