Most owners think profit comes from endless growth. Mike Andes says profit comes from clarity, knowing your close rates, raising prices with intent, and building systems that work without you.

Mike built Augusta Lawn Care into 190+ locations across three countries, all while creating a pay-for-performance model that rewards A-players and keeps crews accountable. After a near-death accident with a PTO shaft, he realized his business couldn’t survive if everything depended on him. That turning point forced him to design systems, create margin, and eventually launch tools like Copilot CRM and P4P Software to help other home service owners avoid the same traps.

In this episode, Mike shares why most home service companies are underpriced, the simple metric that tells you exactly when to raise rates, and how choosing growth mode vs profit mode is the decision that shapes every other move. We also dig into solving seasonality, the biggest killer of margins in the trades, and why separating labor from materials is the key to paying crews more while staying profitable.

What You Will Learn in This Episode:

• Why a PTO shaft accident forced Mike to rebuild his business on systems, not sweat
• How pay-for-performance works in the trades, and why it attracts top talent
• The close rate thresholds that signal when to raise prices
• Why picking between growth mode or profit mode simplifies decision-making
• How budgeted hours reveal efficiency and drive accurate pricing
• Five strategies to beat seasonality and protect margins year-round
• Why separating labor from materials is critical for fair pay and profitability
• The hidden danger of letting hourly pay drag down your best people
• How raising prices by 20% can double your profit without doubling your headaches
• Mike’s lesson: clarity beats chaos, and the math tells the truth about your business
More From Profit & Grit

Book your complimentary Financial Insight Session with Tyler Martin, fractional CFO for home services and the trades, here:
http://cfointrocall.com

Learn more at http://cfomadeeasy.com

Follow the show for weekly interviews with HVAC, plumbing, and home service owners and experts who share what it really takes to grow, scale, and profit in the trades.

If you listen to any of the following shows, we’re sure you’ll love ours too!
To The Point Home Services Podcast, Toolbox for the Trades, Masters of Home Service, Home Service Business Coach With David Moerman, BlueCollar.CEO, The Home Service Expert Podcast, Next Level Pros, Blue Collar Business Podcast, Home Service Millionaire with Mike Andes, The Contractor Fight with Tom Reber and Blue Collar Success Group

🎙️ Profit & Grit by Tyler Martin
Real stories. Real strategy. Real results for service-based business owners.

🔗 Website: ProfitAndGrit.com
📍 LinkedIn: linkedin.com/in/thinktyler
📸 Instagram & TikTok: @profitandgrit
Tyler Martin, a fractional CFO for home services and the trades
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